The UK’s first ever visiting professor in clinical hypnosis has been appointed by the school of nursing and midwifery at Robert Gordon University in Aberdeen.
Ursula James will help develop new support strategies for students, including hypnotherapy, to alleviate the stress of exams and course work.
The work will be incorporated into the induction process for students in the nursing school and across the rest of the university.
She was approached about the post after delivering a workshop on self-hypnosis for childbirth at the university last year.
Professor James said she was looking forward to “working with students and staff on a number of exciting projects designed to reduce stress, improve personal abilities and enhance skills”.
While at the university, she will also continue her research into the effect of altered states on cognition and help develop full- and part-time MSc courses in clinical hypnosis.
The MSc course, which will be developed throughout next year, will contain modules on smoking cessation, childbirth and weight loss.
Head of nursing school professor Ian Murray said: “Clinical Hypnosis is an exciting area of medical practice and we are delighted Professor James has joined our team.
“We look forward to working with her to develop new courses for the university as well as innovative ways of alleviating stress and improving student performance.”
An expert in her field, Professor James has authored a number of textbooks and currently teaches clinical hypnosis at 11 medical schools.
She also had her own TV series on Channel 5 called “Sex, Lies and Hypnosis”, which used hypnotherapy for relationships and is a patron of the charity Anxiety UK.
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