Comedian and stage hypnotist turned hypno–therapist Rob Rue says through hypnosis the key may be found to releasing bad habits.
"People right now wanna quit smoking, they wanna lose weight," says Rue. "We've helped people with alcohol cessation."
Law enforcement agencies, hospitals and counselors have helped mainstream hypnosis in the past decade.
"It's not a back room boggadie–boggadie type of thing. Most people with their coffee or after a meal, they want a cigarette, it's an expectation. What hypnosis does is it breaks those triggers and diminishes them."
Rue calls it a safe therapeutic alternative to diet pills, anti–smoking medications.
He says unlike these types of aids hypnosis comes with only one warning label.
"Hypnosis will not help you do anything if you don't want it to. Hypnosis is not mind control."
Hebert agrees."You have to want to quit. You can't have the physical you have to want it to work"
Rue says he has about a seventy percent success rate and says the cost of simply taking chance with hypnosis can far outweigh the costs of smoking in just one year.
"If you smoke a pack of cigarettes a day and you spend five dollars a pack, you are spending 1825 dollars a year. You are paying someone to kill you."
Hebert says that was good enough for him and has remained smoke–free for seven years.